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Written by Shaun Bernstein on .
Two weeks ago I was fortunate enough to post on my birthday, and this week I was lucky to be with my wife as she celebrated hers. Our birthdays have been lower key since the pandemic, and she didn’t have many requests for the day except that we go to our weekly trivia at our favourite local brewery. We’re regulars there, and close with the management team, and so I made sure they knew that she was excited to spend her birthday there. We came in close to the start time, but needless to say were overjoyed by what we found waiting for us at the bar. Our friend the taproom manager was kind …
Written by Shaun Bernstein on .
Today marks 35 years on this bright blue ball we call Earth. In an indulgent act of true self care, I’m treating myself to the day off. My out of office says that I’ll respond to emails tomorrow when I am older, and potentially wiser too. Truth be told, some serious childhood medical issues meant that this (nor any) birthdays were guaranteed, so I make sure to treat each one as special. I don’t have enough words to express my gratitude for every single candle. Yet this birthday has had me in a pensive mood lately, especially as this business continues to grow and change. Whether we like …
Written by Shaun Bernstein on .
If your business has grown primarily through word of mouth, you may be feeling like you’re sitting pretty. Clients will keep spreading the good word, and the cash will be flowing non-stop. Except when it’s not. The problem with growing exclusively through word of mouth is that if you’re not putting in any effort yourself, eventually that growth will stagnate, or at least ebb and flow. Networking events are an amazing way to connect with new people, and can help leave a lasting impression with those who might already know about your business. They’re relatively affordable (if not free),…
Written by Shaun Bernstein on .
We think about being in the wrong place at the wrong time as a stroke of bad luck. If an innocent bystander is harmed either in an accident, or during a crime, we shake our heads at something that was truly senseless. We tell ourselves that they were simply in the wrong place at the wrong time. We also think about being in the right place at the right time as a matter of luck. If something great happens to us that’s completely unexpected, we generally chop it up to good luck that we were there in that exact moment when that happened. Unless you believe that every outcome is a matter of …