This has been a pretty monumental week, as yesterday marked the third anniversary of The Write Stuff Agency. Running this business has been a roller coaster, as running any business is in its earliest years. It hasn’t always been easy, but the mission is the same as it was from day one – to help tell stories better to those that need to hear them. nn Personally, I never thought that I could take this on. I had no business background, and was terrified of entrepreneurship and all of the variables that it entailed. I truly did not know what to do next, or where I would find the answers. I …

Congratulations! Your last marketing initiative to drum up business was a huge success. The last article you wrote about thought leadership was shared around through your industry and got a ton of views. Word about your latest sale spread throughout your customer base and led to a huge uptick in traffic. You produced a new infomercial that blew up the internet and got everybody talking. Great! Congratulations! Any of these milestones would be a huge success for your business. So what comes next? After the Party Ends When you have that sort of massive success in your business, your firs…

Every entrepreneur should be lucky enough to have a friend like Rafi. To know Rafi is to marvel at his energy and his aptitude for building social networks. To really know Rafi is to marvel at his kindness and generosity. I first met Rafi back in our undergraduate days, but I would be lying if I said that we knew each other well. He was on my radar, and I was on his, but we were in our early 20s both trying to figure our lives out. It’s only within the last few years that I have been fortunate enough to join Rafi’s inner circle, and I count my blessings at the good fortune to do so. So …

Let’s be honest – there are few things that can upset your day quite like seeing Christmas decorations for sale in July. Or August, that magical time of year where you can buy both sunscreen, and a children’s snowsuit, in the same store. Thankfully the days are still warm, the sun is still shining, and the late evening sunsets are still a thing of beauty. However, as much as we try to put it out of our minds, we all know something breezier is lurking just around the corner. That’s right, it’s that other f-word. Fall. While the season doesn’t officially start for almost six weeks (and th…